刘雨昕✖迪奥Dior品牌合作年度总结

XIN Liu x DIOR Brand Collaboration Annual Summary 迪奥先生曾说过：“我的梦想，是让女性不仅更加美丽，亦更加愉悦。” Christian Dior once said: “I not only dreamed of making them more beautiful, but also happier.” 2020年6月17日，wb@DIOR迪奥 宣布与wb@THE9-刘雨昕 的合作，C位出道的Z时代“昕”偶像身着品牌C位灵魂设计BAR JACKET正式亮相，一段探索美丽、创造愉悦的旅程就此开启。 On 17th June 2020, @DIOR迪奥 announced the brand collaboration with @THE9-刘雨昕 . The new (XIN) idol who debuted as Center in Gen Z was officially unveiled by wearing the brand soul-designed BAR JACKET.A journey of exploring beauty and creating pleasure begins here. 每一次“XIN in DIOR”都是对多元之美的展现和对女性力量的赞颂。携手一年，这一场双向奔赴，达成了品牌传播声量、品牌销量的双提升。 Every episode of “XIN in DIOR” shows the beauty of diversity and praise the power of women. Throughout this year, the cooperation has achieved a double increase in the volume of brand communication and brand sales. 迪奥携手刘雨昕的合作，是彼此间双向奔赴的选择，更是奢侈品牌及精品消费文化进一步打开中国Z世代消费市场的成功拓域尝试。 The collaboration between DIOR and XIN Liu is not only a choice to go to each other in both directions, but also a successful attempt to expand the domain of luxury brands and boutique consumption culture to further open up China's Gen Z consumer market. “时尚不仅仅是你的外表，它更是你的感受和你的想法。”迪奥女装创意总监Maria Grazia Chiuri女士如是说。愿每一位因为刘雨昕而了解迪奥、选择迪奥、喜欢迪奥的朋友，都能收获在收获美丽和愉悦的同时，感受品牌和雨昕所传递的正向价值观，坚韧无畏地追求自己人生的无限可能。 “Fashion is not just about how you look. It’s about how you feel and how you think.” DIOR Female Creative Director, Maria Grazia Chiuri said. May everyone who understands DIOR, chooses DIOR and loves DIOR because of XIN Liu, could reap the benefits while reaping beauty and pleasure, and feel the positive values conveyed by the brand and XIN, and pursue the infinite possibilities of their own lives tenaciously and fearlessly. 中文版·Chinese Version： @刘雨昕粉丝后援会 http://t.cn/A6VsULDd @刘雨昕港澳台及海外后援会 的微博: 刘雨昕 💙 #刘雨昕dior迪奥中国品牌.... weibo.cn