今年麦肯锡通关真题，给Jimmy比个心
我有话说：
对于Jimmy其实我只能给个半心，因为这货基本是手把手手把手手把手送进去的。比中指。虽然说你很勤奋，但如果不是每天催魂一样的催，这位小哥哥可能转头去了别的地方。大麦多难进，多有面儿，多有前途，你一脸不在乎的样子是做给谁看？！
你分享吧。
我是勤奋并拖延的Jimmy。
因为这两年的经济形势不太好，可能各个行业的工作机会都会比较难得，但还是希望大家都可以保持一个平和的心态、努力去做到“尽人事，听天命”。反正我尽人事了。
从接到 HR 通知的邮件到正式面试中间的半个月，我真的是以高考都没有过的认真程度在做准备。接下来的每天大概只睡四五个小时就起来练习准备 ，但有趣的是这个过程中完全不会感到困倦，可能是真的过于渴望这个机会了吧哈哈哈～
所以在面试过后，我也觉得就算现场发挥不好最后没有得到这个机会，我也不遗憾，因为全力投入过的结局是可以被坦然接受的。我分享一下真题。我对过的喔，应该没太大错漏。
第一个 case
这一个问题是 BIG PHARMA 想在中国推出胰岛素抗糖药，
我的解题思路：先分析中国的人口、老龄化趋势、患病 率，得出市场潜力；再对比市场上的 competitor-OAD oral antidiabetes drug 的销售情况和市场份额，得出竞争优势;再 focus group 采访中国各地方的医生，问他们对定价的看法，得出此新药的定位。
当时遇到一点小问题， 在一道算中国 70 岁以上老人的糖尿病率题目上卡住了。题目是这样：
overall china diabetes rate 0.36, <70 population's rate is 1/2 of the >70 population's, and the >70 population is 1/5 of the overall china's. so 0.2*x+0.8*0.5*x=0.36 -->x=0.6
这题我的思路不太好就不分享了，你可以自己先想想。反正我就是卡在了这里，最后顺着思路答的，不能因小失大。
第二个 case
这个问题是某小国想要开发 automobile 的数据库，包含内燃机的汽车、混合动力的汽车、电力汽车。
题目围绕如何设计此数据库,比如要包含今昔的燃烧效率对比，对于还在研发中的汽车的未来市场前景预测。需要计算混合动力车几年内可以在发达国家覆盖，与发展中国家的对比。
麦肯锡测试题
准备面试的过程中，我收集了一些针对麦肯锡的测试题，给大家分享一下吧，现在我也没用了。我拿到Offer了哈哈
题目材料
Kosher Franks is a company that sells hot dogs and other packaged meat products,such as salami and lunch meats, in the United States. Kosher Franks" products areprimarily sold through grocery stores. While not a very large company, it has strongbrand recognition in the packaged meat market and a reputation for high qualityproducts.
Kosher Franks customers are large grocery store chains or grocery distributors, whosell to smaller chains or independent grocery stores across the U.S. The prices, whichKosher Franks presents to these chains or distributors, are negotiated individually anddepend on many factors. Some of these factors include the volume to be purchased,whether the customer is new customer or an existing one, and any promotional ormarketing arrangements that have been agreed upon with the customer. The storesthen sell the products to consumers at a higher price in order to make a profit.
1、According to the CEO of Kosher Franks, which of the scenarios presented in Exhibit 1 would satisfy FoodInc's requirements?
- Scenario A
- Scenario B
- Scenario C
- Scenario D
解析:
Observation of Exhibit 1 shows that Scenario B is the only scenario involving a 10% or greater sales growth for each of the previous two years (Year 3-4 growth is approximately 12 points on a base of approximately 104 = 11.5% growth, while Year 4-5 growth is approximately 14 points on a base of 117 = 11.9% growth).
2、Which of the following meatures, if done alone, would definitely NOT help address the objectives of the CEO of Kosher Franks?
- Lowering the price of select Kosher Franks' products
- Introducing new products into the Kosher Franks' range
- Removing a category of products from the existing Kosher Franks' range
- Increasing the advertising of Kosher Franks' products in the mass media
解析:
From table 1, there is no single product category that, if removed, would improve ammual sales growth to the level of 10% required by CEO. Option A, B and D all have the possiblity of generating additional sales growth.
3、Which of the following statements is valid based on the data in Table 1?
- Revenue for "Other products" was more than $20 million five years ago
- Hot dog revenue was more than $350 million five years ago
- Sales of sliced meats grew by no less than 1.2% in each of the last five years
- Total sales for Kosher Franks did not grow at all in the last five years
解析:
Using the information on current revenues and growth rates in Table 1, it can be calculated that this response is the only one that is valid.Since the average revenue grew 7.0% every year, the revenue five years ago was approximately $21.71 million, which is more than $20 million.
差不多就这样，其实我现在回头看已经没有刷题时那种想吐的感觉，反而很兴奋，室友说我是闲出来的。
内推找美逸姐，她不凶（真的）
